Coming off a successful Black Friday effort and record-shattering Thursday Night Football and NBA Cup viewership, the tech ...

Amazon’s highly profitable ad business could double in revenue to over $140 billion by 2030, according to a recent report ...

A new study from S&P Global Market Intelligence Kagan is forecasting rapid advertising growth for Amazon’s streaming efforts. It is projecting that by the end of 2025, Amazon will have about 128 ...

Amazon announced at its annual unBoxed event in Nashville, Tennessee, that its Prime Video streaming service now has an average monthly ad-supported reach of more than 315 million viewers globally.

Amazon’s advertising unit on Wednesday introduced its roster of presenting sponsors for the opening season of Prime Video’s NBA coverage, a clutch of top-tier sports spenders that includes the likes ...

That’s up from 200 million monthly viewers worldwide announced in April 2024 to underline the scale and reach of the Amazon ad-supported streaming platform worldwide. By Etan Vlessing Canada Bureau ...

WPP OpenDoor — Amazon’s dedicated WPP unit — decided that if algorithms know what we want to watch, they might as well know how we feel before telling us what to watch. The result? Last month, it ...

Amazon Ads has finished its upfront TV-video advertising deal-making with “significant growth,” according to the company. Amazon Ads -- which sells ads for platforms including Prime Video, Freevee, ...