Augmented reality is one of the most buzz-worthy tech trends in recent years. While the technology has been used in video games, AR has been recently making waves in other major industries, including ...

Augmented reality can help your brand stand apart from the competition by offering interactive and engaging experiences. Customers can "try on" clothes virtually, or see how products would look in ...

Forbes contributors publish independent expert analyses and insights. Kevin Anderton, Kansas City-based science reporter and graphic artist. When searching for examples of augmented reality we often ...

During Fashion Week, creative technology studio Superbright, working with xAd, stunned a 200+ audience with a fashion show that was truly one of a kind. It had all the regular elements of a fashion ...

Opinions expressed by Entrepreneur contributors are their own. Throughout their lifetime, the average millennial will take 25,676 selfies, according to research compiled by eyewear company ...

Medical schools are also looking into how augmented and virtual reality can play a part in training future doctors and surgeons with better simulations. The University of Nebraska Medical Center has ...

Virtual reality and augmented reality technologies seem to stand as a testament to the power of modern computing power. The hype around recent advancements may be new, but the ideas behind augmented ...

Collaboration is king in the 21st century workforce. It has always been king, but before very recently your boss would take credit for all of your collaborative hard work. Instead today teams are ...

Augmented reality appears to be a driving force behind the increasing popularity of selfies, according to a recent infographic released by online eyewear retailer FramesDirect. Both front-facing ...

On Friday, Jan. 5, you can pick up a copy of TIME’s first augmented reality-enhanced issue, guest edited by Bill Gates. Throughout the issue, you’ll find special AR experiences powered by RYOT Lab, ...

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