Every week, a news story offers another case study in ethics (or lack therein). This week, as in weeks before, it came from Facebook. It feels like every week, a news item emerges that could serve as ...

Every day, millions of people input prompts (whether questions or instructions) into AI tools such as ChatGPT, Perplexity, Claude, DALL-E, or Meta AI. Recently, media coverage highlighted what seemed ...

In our modern world, technology is rapidly changing and disrupting a wide range of industries. The marketing and advertising space is no different. Tools like artificial intelligence (AI) and ...

B2B marketers are often pushed and pulled between opposing forces, leading to murky data strategies and unclear marketing goals. With regard to data, B2B marketers often are under pressure to expand ...