Allergic reactions: Although rare, sensitivity or allergic reactions to the products used during a keratin lash lift can occur. This may include swelling, rash, or discomfort in the eye area. Before ...

Now, here’s a real eye-opener: Lash lifts are one of the buzziest beauty treatments right now as TikTok videos tagged with #lashlift have garnered over 3 billion views. And women who have had this ...

I’ve lost count of the number of colleagues, friends and acquaintances I’ve uttered the phrase “Your eyelashes look amazing” to, only for them to respond: “Thanks, it’s a lash lift.” Often paired with ...

Much like brows, eyelashes can define a face. For many, the longer and fuller, the better; lashings of mascara essential. For those looking to enhance their lashes even further, there are professional ...

When I heard there was a lash treatment that claims to "add length, volume and lift to natural eyelashes with no extensions, no adhesive and no mascara" I may have done a little dance. As someone with ...

Curvy eyelashes that you can see in your peripheral vision are an obvious beauty choice. And yet, the aesthetic is hard to achieve. Enter the lash lift, otherwise known as a ‘perm' for poker-straight ...

I’m pretty damn obsessed with eyelashes. Not in like a creepy, hoarding-the-ones-that-fall-out kind of way (what) I mean more that I have 400 mascaras, would take my favourite mascara to a desert ...

Beauty treatments of the 21st century are largely aiming for an "I-woke-up-like-this" look. For instance, lip blushing is meant to give your lips a bit of color so they don't look dry or pale—hence ...