Sales promotion letters can help you establish a one-on-one relationship with prospective customers, bypassing the cluttered atmosphere of mass advertising strategies such as television commercials ...

You have /5 articles left. Sign up for a free account or log in. One of joys of earning tenure is that you become a candidate to write letters evaluating other ...

With a sea of social media and other digital marketing alternatives available for promoting your business, sometimes it still pays to go low tech. An "AdAge" article reports a well-crafted and ...