In 2004, Procter & Gamble was looking for a hit. It had been two decades since the consumer products conglomerate introduced Tide liquid detergent, revolutionizing the way people washed their clothes.

Doctors say you should be concerned about a new viral challenge involving laundry detergent pods. Videos and pictures have surfaced online of teenagers intentionally putting the pods in their mouth as ...

Two New York lawmakers want Procter & Gamble, the maker of Tide Pods, to redesign the laundry detergent tablets to make them look less appetizing to children. They also want legislation requiring ...

It seems every few weeks another challenge takes social media by storm. Some, like the Ice Bucket Challenge, promote a cause. Others, like the bottle-flipping craze, are benign. But then there are ...

MINNEAPOLIS - It's called the "Tide Pod Challenge." Teens posting videos of themselves chewing those bright colored liquid laundry detergent packets and then daring others to do it. "The primary risk ...

TAMPA, Fla. (WFLA) – Retailers are taking action after the dangerous tide pod challenge took over social media. The trend has been sweeping the web since late 2017, showing teens attempting to eat ...

NEW YORK (AP) — Procter & Gamble is recalling more than 8 million bags of Tide, Gain, Ace and Ariel laundry detergent packets sold in the U.S. and Canada due to a defect in the products’ ...

CINCINNATI — Procter & Gamble is recalling 8.2 million bags of laundry detergent pods under various brand names because the packaging of the bag is defective and can split open, possibly putting kids ...