A powerful blend of nostalgia and Gen Z’s embrace of Y2K fashion has propelled True Religion back into the spotlight. But the iconic denim lifestyle brand isn’t simply replicating its past ...

True Religion's new campaign is resonating with consumers. Last month, the Los Angeles-based denim brand launched "New Year, New True," a digital, social, e-commerce and retail campaign starring media ...

The sale includes popular items like the Crystal Baggy Jeans, similar to a style worn by Taylor Swift. True Religion is offering up to 70% off sitewide for their Labor Day sale. Shoppers can get an ...

Thu, March 27, 2025 at 7:49 PM UTC True Religion’s spring 2025 collection pays homage to decades of influence in both streetwear and music, incorporating oversized silhouettes, distressed denim, and ...

True Religion is having a 4th of July sale with discounts up to 70% off. The sale runs through July 6th and features popular denim styles. The article highlights the brand's connection to Y2K fashion ...

True Religion has been cooking up a comeback that courts Gen Z via authentic cultural moments with celebrities like musical artist Megan Thee Stallion and buzzy content creators across sports, ...

Private equity firm Acon Investments bought a controlling stake in True Religion, according to a press release Tuesday. Financial terms of the deal weren’t disclosed. Through the deal, True Religion ...

LOS ANGELES--(BUSINESS WIRE)--True Religion, the iconic global lifestyle, apparel and accessories brand, today announced the launch of its new content-creator platform, Team True. As the antidote to ...

Clothing brand True Religion is broadening its presence in the tri-state area with the addition of two new stores slated to open in the fall, including one in New York City. True Religion makes jeans ...

LOS ANGELES--(BUSINESS WIRE)--True Religion, the iconic global lifestyle apparel and accessories brand, today announced that it has rebooted its loyalty program just in time for the holiday shopping ...

Kristen D’Arcy is True Religion’s first-ever chief marketing officer. The brand hired her specifically to “unleash marketing” for the apparel brand, D’Arcy told attendees at the 2025 Shoptalk ...

True Religion has rebranded and retooled its loyalty program ahead of the holiday shopping season. Formerly known as True Fam, the expanded program (which now goes by True Rewards) will lean into ...