Small teams alarmed by a recent price increase by Canva are getting a reprieve. The company announced it’s reversing a decision to end early pricing for loyal customers. Old plan is back. In April, ...
Marketing — particularly martech — often behaves like the fashion industry. Every year, sometimes every season, a design from a significant fashion label emerges that fast-fashion brands rush to copy.
Metadata and tags are two essential yet commonly confused elements in digital asset management (DAM). In the context of DAM, metadata is the link that connects objects, and tags are user-defined ...
It’s January. The budget is set, campaigns are in motion and teams are executing the plan you spent months building and defending. You think you have a solid approach, and then management asks tough ...
The coming year had better be about improving customer experience because customers are not happy CX right now. They’re experiencing more problems and having a harder time getting help. And they are ...
Think about the last time you shopped online. Now imagine that entire process — searching, comparing, buying — handled not by you, but by your AI assistant. Welcome to 2026, where agentic artificial ...
They’re brazen, intrusive and widely disliked, so why are we still sending cold emails to unsuspecting recipients? It’s commonly accepted that cold outreach should be avoided like a half-eaten hot dog ...
Think back to the late 1990s – Friends was the biggest TV show in America with between 15-20% of all households tuning in. Nothing comes close on a percentage basis now, not even Game of Thrones, one ...
In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to the broader ...
In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to the broader ...
Most B2B social media is painfully bad. Companies show up on social platforms with no clear goal, no personality and little understanding of how those platforms actually work. Yawn. Nobody cares. This ...
Dirty data damaged marketing — not because it was messy or incomplete, but because it trained systems to misunderstand people with confidence. Partial signals were treated as truth. Inference replaced ...
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