Hollywood didn’t just show up in front of the camera but behind it as well, with several award-winning film directors, ...

The league honored 8 student-athletes during its inaugural 4-day lineup, partnering with the Hispanic Heritage Foundation, ...

Here are a few of Super Bowl LX’s most patriotic ads. Arguably, the most American man is restaurateur and television host Guy ...

On this episode of Campaign Chemistry, Liquid I.V. CMO Stacey Andrade-Wells joins immediately after the Big Game to give us a behind-the-scenes look at the brand’s journey to its big Super Bowl debut.

The growth in artificial intelligence and deep fakes is adding to consumers’ fears around scam and “suspicious” ads, according to Dan Wilks, director of Credos, who unveiled the results of the Credos ...

As spending on celebrity talent climbs, the Big Game exposes the difference between thoughtful partnerships and empty spectacle.

Several advertisers, including Dunkin', Instacart and Nerds, leaned heavily on celebrity presence. The audience has seen that move one too many times. They can feel when talent is deepening a concept ...

WPP plans to create a single umbrella group for its advertising agencies, named WPP Creative, to sit alongside WPP Media and WPP Production. The change means that its agency brands, including AKQA, ...

Lady Gaga covers the ‘Mister Rogers' Neighborhood’ theme, setting the tone for the brands’ first ‘audacious’ collaborative ...

Starring TV icons from ‘Friends’, ‘Seinfeld’, ‘The Fresh Prince of Bel-Air’ and more, the spot is a ‘lost pilot episode’ set ...

The energy drink is running a regional ad featuring New York Giants running back Cam Skattebo. The ad sees Skattebo making a ...

Created in partnership with 72andSunny, the spot focuses purely on the impact of coaches, inspired by a coach’s motivational ...