MM+M’s Agency 100 has long been pharma’s definitive guide of healthcare advertising agencies. New technologies, a ...

Since her first foray on the app in September, MacDonald has used Care Connect at least three more times. Two of those ...

Ashley Woerner, SVP of account services at Synapse, adds that Rhapsido gained wider recognition as a brand thanks to the ...

Health — pharma included — is no longer operating at the margins of culture. It’s stepping confidently into the center of it.

MAHA’s goal is to support “health freedom” and used a controversial figure and director for its spot. The last time we talked about what Mike Tyson was putting in his mouth was in 1997, when the ...

In 2005, more than 11% of doctors who were seeing patients were 65 or older, the American Medical Association said.

Novo’s 90-second ad features a coterie of celebs promoting the oral version of its blockbuster weight loss drug Wegovy.

Only one spot — Novo Nordisk’s for Wegovy — touts a branded pharmaceutical drug. Two of the five encourage screenings for ...

MM+M Agency 100 honoree Calcium+Company supported Sun’s campaign, which also featured partners Skin Cancer Champions, AIM at ...

Medicaid pays for more than 40% of births in the U.S. and an even higher percentage in rural areas, according to KFF.

Novo takes aim at Hims & Hers over compounded version of Wegovy pill; The flaw with TrumpRx; Vertex Pharmaceuticals’ CRISPR ...

Sanofi announced the signing of a share buyback mandate for up to €1 billion. Pfizer said its obesity injection, which was ...