I selected 10 of my Premium Hot Wheels collectibles for a photoshoot today. I liked some of them but wasn’t sure about two or ...

Not all Hot Wheels are created equal. I’m almost certain you could chase after some of them for years before getting lucky.

Global toy brand Mattel has launched its Uno social club activations in Australia in a move it hopes will create new ...

Mattel announced in November plans to bring an indoor water park to Orlando. Plans filed with Orange County recently appear to show where the water park will be located. The park will include ...

For many families, theme parks are more than just vacation destinations; they are cherished traditions. From thrilling rides ...

Times have changed, but some of these toys are still hits to this day.

Discover the top 3 undervalued Leisure Products stocks for Wednesday, February 04 based on AAII’s Stock Grades.

AI toys for kids promise learning and fun, but experts warn of hidden risks to privacy and development. Know the key checks ...

View the full release here: "Going Places with Ken" marks the start of a year-long partnership between Expedia and Mattel, celebrating the Ken brand's 65th anniversary and positioning him as ...

The Gunwharf Quays store is part of a wider expansion across the UK, which has seen The Entertainer grow to 159 stores ...

Is the toy category in the beginnings of a new growth phase?

For Luki Lab, the past few years have been dedicated to building new brands. It currently has 23 unique brands in its ...